| My previous article I wrote called "One Point Two | | | | that 'good luck' St. Christopher medallion into my new |
| Billion" | | | | wallet. |
| attracted quite some attention, the downloads through | | | | My mobile phone turned up via a 'good samaritan' |
| all | | | | who would take no |
| the article syndication services has been astronomical | | | | money as a reward whatsoever.I was never more |
| compared to any other articles I wrote which are still | | | | pleased to see my mobile phone. |
| with | | | | So what happened here?Was it something to do with |
| them. | | | | the St. Christopher medallion? Was it because I had |
| It seems the numbers game is popular not only with | | | | 'bad thoughts' that it was the 'worse for wear'so |
| the | | | | discard it as inconsequential? I don't know the answer. |
| accountancy profession, but with just about anyone | | | | There have been too many such incidents in my life it |
| running | | | | would take |
| a website who is interested in more sales from | | | | volumes to relate the details. |
| anywhere in | | | | We don't know these 'mysteries of life' but one thing |
| the world. | | | | is important |
| The internet has proved to be the great leveller, even | | | | -keep a positive outlook to everything and everyone |
| a | | | | and good things will happen for you. |
| grandmother I know has made hundreds of | | | | It's difficult to visualize how many people that are out |
| thousands of dollars | | | | there who can |
| just from publishing a couple of e-books, business of | | | | log on to your website. It's also difficult to understand |
| that | | | | what kinds |
| magnitude is not now confined to those people with | | | | of people they are, what background and education |
| large | | | | they have had. Why |
| sums of investment capital, teams of accountants, | | | | they are logging on to your new site. What do they |
| planners, | | | | expect to see, or |
| secretaries, swanky offices etc. Anyone, even you, | | | | learn, or buy? |
| can make | | | | How will they benefit from visiting your site?. |
| money regularly on the internet, just aim for a goal | | | | Will they buy a good product, or learn something, or |
| and | | | | get some amusement |
| 'go for it!' | | | | or entertainment from it?.Here are some figures to |
| The costs of setting up have never been lower, the | | | | think about:- |
| ease of | | | | |
| making web pages has never been easier, ( I make | | | | Adults aged 65 and over are the fastest growing age |
| my web | | | | group taking to the internet, according to Nielsen |
| pages in Notepad, which is on every Windows | | | | Netratings. |
| computer), and | | | | The number of adults from around the world over 65 |
| the potential audience for your web pages has never | | | | who use the internet |
| been | | | | has grown by 25% over the past twelve months, with |
| larger. So what are you waiting for? | | | | 9.6 million now |
| The sheer mountain of information available through | | | | accessing the web. |
| e-books | | | | The number of female seniors has seen the most |
| on any subject and especially on setting up a business | | | | significent growth, |
| on | | | | jumping 30%. Male seniors jumped by 20%. |
| the internet would take you a lifetime to read through, | | | | 44% of Western European internet users shopped |
| so | | | | online during 2003. |
| just be selective and read only what you need to | | | | Jupiter Research). |
| know about | | | | 55% of the population of Spain are expected to be |
| and get started in that business. Businesspeople who | | | | using Broadband |
| have | | | | internet by the end of this year. |
| 'been there-done that', have written up an enormous | | | | Jupiter Research). |
| amount | | | | 50% of the U.S. population expect to be using |
| of e-books to pass on their knowledge and | | | | Broadband internet |
| experience, | | | | by 2008.(Jupiter Research) |
| pitfalls to avoid, how to spend your advertising dollars, | | | | 1 in 5 internet users download music according to |
| and just about everything else you need to know | | | | Nielsen. |
| about to | | | | Online shoppers in Australia for DVDs. is now the fifth |
| ensure success. So profit from their experience, avoid | | | | fastest . |
| the | | | | growing online purchase category after travel, concert |
| pitfalls, do what they say you should do, and you | | | | tickets, |
| should be | | | | accomodation, and books, growing by 30% |
| in a profitable business in no time, just the way they | | | | ACNielsen Consult). |
| did it. | | | | 22% of U.S. consumers shop online at work. |
| No large sums of investment are needed, just time | | | | 67% of 12 to 24 year olds online in the U.S. have |
| and | | | | downloaded music |
| dedication. | | | | from the net. |
| If you provide an excellent service that benefits all | | | | 40 million Americans have downloaded music from |
| your | | | | the net, equivalent |
| clients, they will recommend you to their friends,if on | | | | to one-fifth of the U.S. |
| the | | | | It's not hard to see that the net is a hive of activity |
| other hand you want to be a 'scammer' and a 'fly by | | | | and people are |
| night' | | | | paying for things they want, music in particular.Content |
| operator determined to 'rip-off' as many people as | | | | has not been a thing that people have been keen to |
| possible, | | | | pay for except sex sites, one of the most successful |
| you will come to grief. You will find your web hosting | | | | ecommerce businesses of all time. Newspapers online |
| account rapidly terminated, your e-mail account | | | | charge for content with some success, but a survey |
| likewise, and | | | | by Jupiter Media Metrix claims that 70% of adult online |
| your name plastered all over the forums and | | | | users don't see why they should pay for content. The |
| newsgroups. | | | | researchers project that revenues will only grow to |
| You get out of life exactly what you put in. | | | | $US5.8 billion by 2006 for online content! |
| There are still mysteries about life we still don't | | | | Of that revenue the highest earners will be "Audio |
| understand | | | | and Video |
| and this is the reason we come to grief, but on the | | | | Entertainment and Games'. This survey also shows |
| other hand, | | | | that 42% of net users |
| if you work for the benefit of others, this 'mystery of | | | | grudgingly expect that over time they will have to pay |
| life', | | | | for content on |
| for want of a better name,cuts in and helps us along, | | | | the net. |
| we go | | | | So, which way will you go?. |
| with the flow and good things start to happen. | | | | Will your site be a subscription only site charging a |
| I could tell you of many experiences I have had, both | | | | monthly fee to |
| good and | | | | access the content? Look at the history of one such |
| bad, which I have learnt a great deal from, but space | | | | subscription only |
| precludes | | | | site called Salon Magazine. They changed to a |
| that, maybe one day. | | | | subscription only site |
| All right, you win, I will tell you of one particular incident | | | | and over the first six months only signed up 25,000 |
| more recently and then move on with this article. | | | | users, out of |
| I carried a St.Christopher medallion on a gold chain in | | | | 3.8 million users per month who used the site |
| my wallet | | | | previously. |
| for six years, given to me by the wife of a good | | | | Statistics are a wonderful thing as many accountants |
| friend overseas, | | | | know too well. Will |
| 'it will keep you safe' she said. I received a new wallet | | | | you be guided by all the statistics available through all |
| for a | | | | the research |
| Christmas present and changed everything in the old | | | | companies out there when you build your website? |
| wallet into the | | | | Yes, the numbers game attracts a lot of attention has |
| new one, except the St. Christopher medallion, it was | | | | I stated at the |
| looking a | | | | beginning of this article. Always remember though, that |
| bit 'worse for wear' and I decided to put it in the | | | | all these users |
| cupboard. | | | | in these stats are only human beings and want, need, |
| That day I lost my mobile phone! | | | | and desire pretty |
| For two whole days I felt a loss which can only be | | | | much the same things you do, and set up your |
| described as | | | | website accordingly. There |
| a 'bereavement'. I had lost touch with the network I | | | | are enough humans out there to visit your website, |
| was attached | | | | whatever you decide to do. |
| to night and day, seven days a week, I felt bereft. I did | | | | Oh, and did I mention? |
| not know | | | | The worlds population of humans is now 3 |
| if someone was trying to ring me, whether something | | | | _______________________________ |
| was urgent I | | | | |
| had to know about, my sense of loss was total. | | | | The author Tony Dean runs a web site where he has |
| Was this to do with the St. Christopher medallion? I | | | | free ebooks |
| thought surely not. | | | | for instant download as well as sells ebooks and |
| That was on the Tuesday, by Thursday morning I had | | | | software. |
| decided to put | | | | "The Best Ebook and Software Site On The Net! |